Our Work
Hyde & Lichter
Creating Insight, Building Talent, Building a New Brand.
Hyde & Lichter provides strategic advice and recommendations about decisions involving their organization and people. They meet at the VP level and above, so their materials must present well. We developed a new brand identity, tag line and suite
of materials that aimed to set Hyde & Lichter visually apart from their competitors.
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Business collateral

HTML e-mail

The new identity uses a bridge as an identifying symbol

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