Who We AreBack to Work Arrow Our Team



Meet the people behind True Design.

Photo, Donna Berenson

DONNA BERENSON

Creative Lead

She’s worked with some of the best-known brands in the Milwaukee area – names like Harley Davidson, SC Johnson, Miller, Verlo, Northwestern Mutual and UW-Health. Her bachelor of fine arts shaped her visual vocabulary and introduced her to design‘s ability to solve problems. Her careful, process-oriented approach is a comfort to clients for whom design is unfamiliar territory.

She’s Donna Berenson and, prior to True Design, she racked up successes like serving as lead designer on the Ride Planner mapping tool for Harley Davidson‘s 100th anniversary, designing Harley Davidson’s e-commerce sites and managing Miller Brewing Company‘s sales tracking Extranet.

While Donna enjoys the excitement of working on big brands, she also thrives on working with small business owners who have incredible passion for their business.

Either way, she looks forward to helping get your project on the road to success.


Photo, Jamie Bloomquist

JAMIE BLOOOMQUIST

Creative Lead

He’s an interface and motion designer. He adds value to each project through expertise in strategic planning, information architecture and project management. He brings over a decade of experience in interactive design working under brands like Manpower, Northwestern Mutual, Robert W. Baird, SC Johnson and Sears. He’s proficient in PC and Mac, Adobe CS, Flash and XHTML/CSS.

He’s Jamie Bloomquist and, before True Design, he was an interactive lead for Northwestern Mutual's Creative Services Department, where he created award-winning multi-media projects, video and Flash animations, Interactive DVDs, Web sites and e-mail campaigns.

Jamie’s personal interests include South American travel, lomography, and travel writing.